Characteristics running through these examples of Swiss Typography are the use of the black and white colour scheme, sans-serif typefaces often in lower case, photographic montage, the use of dynamic angles and the use of geometric shapes.

http://www.youtube.com/watch?v=06nCrUiFFLw
http://www.youtube.com/watch?v=QYLh94tN9cw
http://www.youtube.com/watch?v=nI-LogSzYZw
http://www.youtube.com/watch?v=sK1XpC79x3g
http://www.youtube.com/watch?v=Gol6KS1DzHI
http://www.youtube.com/watch?v=b97WE_sDty0
(^cm)
http://www.youtube.com/watch?v=grQCQjCSARw(
^cm)
http://www.youtube.com/watch?v=ezyRovNSaHs&playnext=1&list=PL64B7DC68C642A05D&feature=results_main
http://www.youtube.com/watch?v=8kPlqP0hYo8&feature=bf_next&list=PL64B7DC68C642A05D
(^cm)
http://www.youtube.com/watch?v=-28Zk8170nI
http://www.youtube.com/watch?v=ZL9LGWVpAhU
http://www.youtube.com/watch?v=ptxeXp7P1So
http://www.youtube.com/watch?v=v7eLOevo7fs
http://www.youtube.com/watch?v=-28Zk8170nI
http://www.aisleone.net/categories/design-legends/
http://perspectives.charlesluck.com/craft/the-graphics-legend-paul-rand/